Selling To Wellness Customers
TrendWatching.com identifies the rise of the “wellthy” as a major 2011 Consumer Trend. These consumers hold being in good health to be as important to their status as owning the newest or shiniest...
View ArticleBEST PRACTICES: How Nest-Collective Sells Health!
Linking with Concerned Caregivers is a powerful “secret sauce” for many of the successful businesses in my network that are experiencing significant revenue growth. Here’s yet another example of such a...
View ArticleOil Price Winners and Losers, Part Three: Health
Oil companies and oil importing countries are harvesting billions of dollars with the spike in oil prices. They are obvious winners. But there is a surprising positive side to oil spiking in price. It...
View ArticleObesity Rate Growing Along With Diabetes
26 MILLION adults and children have diabetes in the United States. Diabetes is the underlying or contributing cause for a quarter million deaths a year. If you are looking for a reason for our high...
View Article10 Fattest States In America!
Gallop just released a poll and the results are not pretty. 26% of Americans are obese. And here’s TEN “FATTEST STATES” IN AMERICA: West Virginia Mississippi Kentucky South Carolina Louisiana Arkansas...
View ArticleHealth Concern: Plastics In Fish!
The next time you bite into your favorite ocean-sourced fish please think about this, could you be ingesting plastic? The Southern California Coastal Water Research Project sampled fish in the Northern...
View ArticleMarketing Opportunity: Consumers Want Green and Health Explanations From...
Cone Green Gap Trend Tracker reports that consumers are still confused and searching for answers on what to buy and who to buy from. 57% of consumers mistrust green claims made by companies. 59% expect...
View ArticleBig Food Myth That Eating Less Will Achieve Weight Loss
We are in a national weight crisis. Big Food’s answer is to sell you smaller proportions. But research points to less is not more in terms of achieving sustained weight loss. We get hungry when we eat...
View ArticleLose Big Food To Lose Weight
The health research is conclusive. Too much salt in our diet increases the risk of stroke and heart attack. How big a deal is this? One us will die of heart disease every 40 SECONDS! What is the...
View ArticleStarting Your Weight Loss Journey
There is a reason why we keep failing at sustained weight loss. We get motivated by the promise of losing ten pounds in ten days. But we fail because the focus is on performance. I know this is...
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